Recent Blog Posts
This will be a quick one. I have one things to say. Yes, you as a political candidate should be using YouTube to post your videos. There is just one things I’ve been seeing lately that is frustrating the CRAP out of me. STOP putting embedded YouTube videos on your landing pages for your Internet [...]
How would you define “fair” as it pertains to politics? The Des Moines Register reported our assistance with Kent Sorenson’s Campaign against the radical-liberal, Staci Appel (who’s husband just happens to be one of the three SC Justices that legislated gay marriage from the bench). “The Register said, “Mitchell’s website, OperationRedState.com, describes his business as [...]
Wednesday YouTube launched their Search Stories videos similar to the one Google aired on a commercial during this years Super Bowl. Search Stories allows you to use six search terms under seven or so categories to create some really cool videos. If there hasn’t been much news about you or you don’t post anything online [...]
I’m a metrics freak. I love analytics. Every tool I use has some sort of measurement figure that enables me to make good decisions that will have positive impacts and adapt to change. Analytics SHOULD run your eCampaign, not gut feeling or perception. The numbers are always right. Let me give you an example. As [...]
Today I’m talking to those of you that run in those statewide races that are won primarily on name recognition. Races like Secretary of Agriculture, Secretary of State, etc. These are very important positions but are almost always over-shadowed by popular gubenatorial and congressional races. They don’t spend nearly as much money and they don’t [...]