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Testmonial from a Winner"I used the tools inside the Operation Red State subscription to drive out voters and close the deal. I received substantially more votes than my incumbent competitor" - Wade Steenhoek - Ankeny, Iowa - Winner City Council Seat |
Wednesday YouTube launched their Search Stories videos similar to the one Google aired on a commercial during this years Super Bowl. Search Stories allows you to use six search terms under seven or so categories to create some really cool videos.
If there hasn’t been much news about you or you don’t post anything online then [...]
I’m a metrics freak. I love analytics. Every tool I use has some sort of measurement figure that enables me to make good decisions that will have positive impacts and adapt to change. Analytics SHOULD run your eCampaign, not gut feeling or perception. The numbers are always right.
Let me give you an example. As you [...]
Today I’m talking to those of you that run in those statewide races that are won primarily on name recognition. Races like Secretary of Agriculture, Secretary of State, etc. These are very important positions but are almost always over-shadowed by popular gubenatorial and congressional races. They don’t spend nearly as much money and they don’t [...]
Well, it’s the tool we’ve all been waiting for. A way to process transactions without ever having to leave Facebook. With Facebook being the largest and most active of social networks it was only a matter of time before this came around, but now we have this great tool offered to Blue Swarm clients. I’ve [...]
Part I – Audio
Your campaign should be using video and a lot of it. Campaign video can build a reputation and a defense against baseless attacks from the competition. Video also helps you build your brand. Just check out the latest stats from Comscore on Youtube and you’ll find that 33.2 billion [...]
